COPYPOINT: Using age in your copy

Those of you who have worked closely with me know I am a stickler about writing.  We must write clear and easy-to-understand sentences.  

Sometimes, we sabotage that effort with the words we choose.  That’s why, from time to time, you will receive COPYPOINTS from me.  Here is the first:

 Let’s avoid starting sentences with the age of the subject of the sentence. i.e. “26‑Year old Kevin Hirschfield was shot to death while..”

 Its a non‑starter.

No one talks like that. (Except on TV and at the police station!)

If age is important, take the time to explain why. 

Example: Hirschfield, who is 26, is much older than the teens who attacked him.

 Unless someone is very old, or very young, their age probably can be relegated to a place deeper in the sentence, or the story.

READ THE ENTIRE COPY POINTS SERIES

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s