Twitter coming to television in form of series

Twitter coming to television in form of series

CBC News

Twitter is migrating from computer to TV screens.The micro-blogging website will partner with Reveille and Brillstein Entertainment to produce an unscripted television series, a project that was announced Monday with few details.

Based on the website Twitter, content for the show will come from the site’s 140-character “tweets,” updates that answer the perpetual question, “What are you doing?”

Producers call the upcoming series the first to bring the immediacy of Twitter to television.

The show’s contestants are “ordinary people put on the trail of celebrities in a competitive format,” said a joint release from Reveille and Brillstein. The show appears to be a reality-TV series, though no further details were given.

The series concept comes from novelist-screenwriter Amy Ephron, who will act as executive producer, along with Reveille’s Mark Koops and Brillstein’s Jon Liebman.

more at CBC News


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Television Still Top Choice For Americans

TV Rules Among Three Screens

From televisionbroadcast.com

Smart TV stations will fill the void from newspaper cutbacks
Smart TV stations will fill the void from newspaper cutbacks

Television remains the screen of choice among Americans, Nielsen said Wednesday.  The TV ratings maker posted its most recent “Three Screen Report,” a quarterly analysis from its Anywhere Anytime Media Measurement initiative–A2/M2. For 1Q09, the 285 million Americans who watched TV did so for an average of 153 hours a month, up 1.2 percent from last year.

A total of 131 million Americans watched online video at home and at work for a combined three hours a month, on average. The total represents a 13 percent jump over the first quarter of 2008. The 13.4 million watching video on a mobile phone–out of 230 million mobile phone subscribers–chalked up an average of 3.5 hours a month, up nearly 5 percent. Time-shifted TV grew more than 37 percent, with 79.5 million people shifting more than eight hours of TV monthly.
Continue reading “Television Still Top Choice For Americans”

OTNB Story Idea: How are closed car dealers disposing of customer records?

Story Idea: How are closed car dealers disposing of customer records?

See how a station in Denver handled this story which can involve a sensitive station client.

Richard Freeman said he made an astonishing discovery Friday.Freeman said he purchased some auction items from Anderson Kia’s going out of business sale and made a stop at the dealer’s trash bins to throw away some trash before loading them into his vehicle.”When I opened up the Dumpster, I noticed it was plum full of files,” said Freeman.

Freeman said there were 10 trash containers in total brimming with sensitive customer information. There were copies of driver’s licenses, checks, Social Security numbers and bank information.”I was astonished, simply astonished. It just disgusts you,” said Freeman.

Newsroom Twitter Accounts -What you have to say

Lots of good response to my question about using a single newsroom account vs. individual tweets from news people.

Here is a sampling:

ST. LOUIS, MO. – I would agree if stations stick by their talent and the branding of the station. Yes each should have their own. Views like to be connected but be mindful of whom they connect to. At one of my old stations we had a …..fan some how get into our secured newsroom with out escort, a bit scary for everyone.

I think if your working close to the promotion department, you could have a lot of fun with it our FOX affiliate make it work. Posted by George Wise Owner, WiseMedia/WiseVideo,LLC

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PHILADELPHIA, PA – Great blog post. I would agree with your reader… I think its both.

Of course, you’ll want to focus your efforts. One master account for your newsroom Twitter account, manned 24/7 by someone, treated not only as a breaking news feed, but also schedule information, some unique or original pieces of news not aired, links to source articles, and of course real human interaction.

As for individual accounts… It’s a combination of who will do the best job, but also who will best represent the station and your brand. Focus on key personalities, those you will market a bit as well, even if just talking about it within your newscasts, etc. It is, in this case, about following a niche area.. Health, Sports, or even just a lead anchor as an interesting person, getting an often unseen peek into that person’s personal, social, or day to day life, and giving them a forum to have actual communication with your viewers.

As I’m sure you know, Twitter is only one form of social media your news staff should be using… blogs, dynamic use of embeddable video, video blogs or web commentary, live streaming and more.  Gil  www.redlasso.com

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READING, PA – We’ve opted for each staffer to have her/his own account, if they choose to use Twitter. However, we have a “newsroom” account that tweets headlines and interacts with our followers as our official Twitter presence. Also, we’ve created a separate account that’s used as a way to feed an online feature we call “Newsroom Notebook,” which allows us to post live tweets directly to our main Web page.
Posted by John Boor, Administrative Editor at Reading Eagle Company

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